I know I am a little obsessed with blogging about food but I can’t help it; it’s one of my favorite subjects. On a recent trip to Curitiba to visit the in-laws, I noticed a sign while we were driving, it said Cold Stone Creamery. Yes, that’s right, Cold Stone is in Brazil. My husband and I visited the store and as soon as I walked in I knew it to be true because it even smelled the same. We talked to one of the employees briefly and she said that Cold Stone would come to Sao Paulo next semester to the Jardins neighborhood.
Also I read a recent article that said that Red Lobster is coming to Brazil, along with Olive Garden and Longhorn Steakhouses. Here is the link is you don’t believe me;) (http://www.undercurrentnews.com/2013/02/22/darden-to-bring-red-lobster-to-brazil-columbia/#.UXh7OcXciSo) It amazes me that so many American chains are popping up in Brazil. As it is there is already: McDonald’s (of course), Burger King, Subway, Pizza Hut, Domino’s, KFC, Applebees, Outback Steakhouse, Chili’s, and Starbucks. Wendy’s was once here but has since left Brazil. There may be more but these are the ones that I’ve seen.
My husband and I were having a discussion the other day in the car about which restaurants we would want to come to Brazil. We both think Taco Bell should come and we’ve heard rumors but nothing concrete yet. But I also think that The Cheesecake Factory would be a big hit here.
The food at Cheesecake is pretty well rounded and I think Brazilians would like it, but I know they would love the cheesecakes! Brazilians are really into sweets and I have already seen cheesecake in Brazil so it’s not like they aren’t familiar with the concept. Also The Cheesecake Factory could adapt to Brazil similar to what Starbucks did, they could make signature cheesecakes like a Brigadeiro cheesecake or Dolce de Leite cheesecake. Come on all you entrepreneurs out there, this is a great idea and Brazil is a great market right now, bring The Cheesecake Factory to Brazil!